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Explore Minnesota Television

  Tourism is a very important part of Minnesota's economy. Over 24 million dollars is spent in Minnesota each day on travel related items, resulting in over 1.1 billion dollars in state and local taxes every year. Over 231,000 people are employed in the travel and hospitality industry in Minnesota. Growth in this area has an immediate and positive ripple effect throughout the entire state. Tourism is also an industry that can not be exported, so an investment in tourism is guaranteed to stay in Minnesota.

  In July of 2004,  the Minnesota Office of Tourism was separated from the Minnesota Department of Employment and Economic Development (DEED). This new entity, renamed Explore Minnesota Tourism,  opened the doors to a number of new ways to market Minnesota.  Minnesota Video Productions, formed a marketing partnership with Explore Minnesota Tourism to develop Explore Minnesota Television which is a television program, a hotel channel running 24/7 and a web site rich with streaming video.

Click here for a 15 minute demo of "Destination Minnesota" radio program

Click here for a 30 minute demo of "Destination Minnesota" radio program

Click here for a video wall demo tape from Minnesota Video Productions.

Click here for a video email demo

Brainerd

   Tourism Expenditures

Expenditures
Pie Chart indicating Minnesota Tourism Expenditures (Lodging: 34%; Food & Beverage: 21%; Entertainment: 17%; Transportation: 13%; Other: 15%)

   Source: 2001 Spring/Summer Seasonal Survey, Office of Tourism, Minnesota Department of Trade and Economic Development.
Note: Data reflects spending only by travelers who contacted the Minnesota Office of Tourism for spring/summer travel planning        information.

Overnight visitors to Minnesota who were on pleasure trips and who paid for lodging spent an average of $236.00 per travel party per day.